History & Background of XtendLife

In 1998, Warren Matthews (a New Zealander) then 51 years of age reached a turning point in his life due to a number of “interesting” experiences.

Also, as many people do when they reach 50 years of age, he started becoming more aware of the generally poor health of others around him, both young and old.  Friends would occasionally contract diseases, some terminal such as cancer, or die suddenly from heart attacks.

Although Warren followed a reasonably healthy lifestyle and had done so most of his life, he wasn’t doing as much as he could to help reduce the odds of suffering from a degenerative disease himself, or avoiding a heart attack.  It wasn’t that he was afraid of dying but, in his own words, he simply had too much to do and he didn’t have time to “die” or get ill.  He wanted another 50 years of active life!

This meant that he had to somehow slow down the aging processes and maintain optimum physical and mental health!

One of his sons, Lance, who was aged 22 years at the time, also had a keen interest in health.

So, together, they made the decision to team up and develop a new business focused on quality health supplements.  They were not interested in just getting any product and marketing it – they wanted the best!  That meant they would have to commit time and resources to finding out what really was the best, and further what truly did work in helping slow down the aging process and help prevent degenerative disease.

Extensive Research Undertaken

Lance and Warren spent the next two years travelling the world researching preventative medicine, anti-aging and health.  During this period, they reviewed the nutritional supplement industry and visited manufacturing and research facilities worldwide.

What became apparent during this period was that healthy lifestyle, diet and exercise, although extremely important, were simply not enough to achieve Warren’s objectives and help like-minded men and women to achieve the same goals.  Lifestyle, diet, and exercise needed to be complemented with a professional supplement program.

Unexpectedly, the more Warren and Lance looked into the supplement industry, the more dismayed they became!  They found that many products were primarily designed to cater to public demand or perception, and are not based on good science.  They also discovered that a high proportion of supplements were not even true to the label on their bottle.  Many were basically dishonest!  Other supplements had contaminants present.

They further uncovered that countless companies who were using the correct ingredient by name had selected a cheap version of the ingredient with low potency and, thus, inadequate efficacy.  Moreover, they discovered unacceptable manufacturing processes and other inadequate practices.

Whereas Warren and Lance had hoped to find some high quality products that really worked so they could market them, they realized that this was no longer viable if they were to keep to their objective of only using and supplying the best supplements that money could buy.

Controlling Development and Manufacturing

Unable to find an acceptable range of products, they made the decision to develop their own range of supplements and control the development and manufacturing.  In other words, they would not use contract manufacturers, which is the norm in the supplement industry.  This was quite a major decision as not only did it involve setting up an on-site manufacturing facility from scratch, but also the need to source top quality raw ingredients from all over the world.

During this research period, they learned of a world-renowned bio-scientist, Prof. Dr. Munem A. Daoud, (for his credentials, please click here), who had developed many successful and unique formulas for the pharmaceutical industry but who, in the early 90’s, switched his “allegiance” and thereafter devoted his knowledge and skills to the natural products industry.

Warren sought out Dr. Munem, who agreed to develop a couple of formulas for Warren and Lance who had by then started putting together the infrastructure of a new organization called XtendLife (although they did not yet have any products).

Early in 2000, XtendLife Natural Products (International) Ltd. went “live” and made available to the public its first generation of Total Balance, a highly sophisticated multi-NUTRIENT supplement (as opposed to just a multi-vitamin/mineral supplement).  Dr Munem now directs the XtendLife Research and Development Department and has become a close friend of Warren’s.

Since its first products were released in 2000, XtendLife has enjoyed steady growth – many thanks to an ever-increasing foundation of loyal customers who not only faithfully purchase products every month but happily refer their family and friends to XtendLife as well!

This has enabled the Company to develop additional products and continually refine those it has.  The company’s manufacturing facilities are world-class and, because of the superior efficacy and quality of its products, it now supplies customers in more than 40 countries.